10 THINGS EVERY WEBSITE MUST HAVE TO DRIVE SALES
If you do not have a web site, a bank will not consider giving you credit: no website = not a business.
Take away: Content must be personable, honest, and passionate about you and your products – must be fresh. Layout should be clear, concise and with obvious contact information. Use web site for everything from gathering emails to doing client surveys. Stay abreast of, understand and link to social media sites.
Kathleen Bingham has written up five seminars she attended at AmericasMart July 2013. They will appear over the next few days.